Paris, September 18, 2024 - Médiaperformances, a major player in omnichannel Retail Media in France and a leader in shopper activation media, and VusionGroup (Euronext: VU, FR0010282822), global leader in digitalization solutions for physical commerce, announce the signing of a strategic partnership to create a SaaS platform for delivering and monitoring in-store Retail Media campaigns through IoT technologies. This partnership combines Médiaperformances' unrivalled expertise in omnichannel...