IBM Selected as Official Fan Engagement and Data Analytics Partner for Scuderia Ferrari HP PR Newswire ARMONK, N.Y., Nov. 7, 2024 ARMONK, N.Y. , Nov. 7, 2024 /PRNewswire/ -- IBM (NYSE: IBM ) today announced it has entered into a multi-year agreement with Ferrari S.p.A. to become the official Fan Engagement and Data Analytics Partner of Scuderia Ferrari HP, the most renowned Formula 1 team, starting in 2025. The partnership brings together two iconic and enduring brands, both driven by a passion...